Digital Marketing Blog - Digital Marketing News | upriseUP
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Micro Moments & Other upriseUP Events

Last week we hosted first of many (hopefully!) digital marketing talks. The evening was created to start developing a community of people involved in Digital Marketing where we can share useful findings, thoughts and content. Delegates from 30 companies attended across a variety of sectors. The night provided a great opportunity...

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Google update Penguin, and add a Possum to the mix…

Not too recently I put together a post about the plethora of Google algorithms – most lovingly named after zoo animals – and ended with the closing remark that we’d be back to update you on any further changes from Google HQ. Well, they have been busy and apparently I’m...

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A tour around the Google zoo…

To a lot of people - myself included prior to this job - Google is some sort of magic box for every possible query and search under the sun. "How does it work?" is usually met with shrugged shoulders and a puzzled expression but not today. So let's get into...

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BrightonSEO – Our Top 9 Takeaways

Last Friday saw the 13th Brighton SEO conference take place. Having outgrown the Brighton Dome, this year and having ‘come a long way from a room in a pub’, the conference was held at the Brighton Centre. If you’re not familiar with Brighton SEO, it’s a place where all forms...

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Google Suspend Grantspro Applications

As of the end of last week, it appears that Google are currently not accepting new Grantspro applications. It’s very frustrating that Google do not engage charities in any communication about forthcoming developments so we have no clear message from them at this time. However, they have made similar suspensions...

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AMPing up mobile page load speed…

The attention of web users is hard enough to grab on a desktop display, and now as mobile web overtakes desktop as the most common user interface, the attention of the mobile user has to be taken into account. The processing power of a mobile device is much less than a...

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Expanded Text Ads Rollout begins

Hi all, Some big news recently from Google. They have announced the release of 3 new features which had been mentioned in the May 2016 Google Summit – I wanted to bring you our thoughts on the implications and their effects for our clients. Ads will now be 50% larger, include a new...