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We’re staying on top of all the industry news and interesting points of analysis. We share our thoughts here as well as any updates about Uprise Up and our team.

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United States vs Google: Antitrust on Trial

15th September 2023

What’s happened? US Prosecutors have started proceedings against Google, alleging that the company has intentionally and illegally stifled competition. Prosecutors referred to Google as an “unchallenged gateway”, where “competitors cannot…

Impact of E-E-A-T on UK Health Charities

28th June 2023

In the vast and ever-evolving landscape of the internet, establishing trust and credibility has become a paramount concern for businesses, content creators, and online platforms alike. Especially with the rise…

Facebook Ads: How to reduce CPAs

28th February 2023

How can charities improve Facebook Ads performance In our last blog we discussed our predictions for paid media in 2023, which included a bleak outlook of the Facebook Ads landscape,…

Paid Media Predictions for 2023

27th January 2023

Paid Media Predictions for 2023: What Can We Expect? We’re all excited to find out what 2023 will bring for the world of paid media. Our Senior Paid Media Manager,…

Technical SEO Tools: A Guide

13th January 2023

Our Top Technical SEO Tools When it comes to technical SEO there are a vast number of different tools out there you can use. There are so many in fact…

End of Year Paid Media News

14th December 2022

Paid Media Christmas Round Up It’s that time of year again. A time to spend with family in front of the fire. A time for over-indulging on fantastically festive foods….

End of year SEO news round up

12th December 2022

SEO News Christmas 2022 We can’t believe how quickly we are racing towards the end of 2022! But the updates in the world of search engine optimisation have been a…

Keyword Research Tools for Charities

28th September 2022

Keyword research is crucial for any charity’s digital marketing strategy. With so many great keyword tools out there, it can be difficult to know which ones best meet the needs…

SEO Developments in August 2022

30th August 2022

It has been an eventful summer for search, with lots of updates rolling out, and a fire that led to Google Search outages! Here’s the latest. Product Review Search Ranking…

Paid Media Developments August 2022

25th August 2022

Further Targeting Options Removed from Facebook Ads. Back in January, Meta announced that certain targeting options available on Facebook Ads around ‘sensitive causes’ were to be removed. Which was a…

Paid Media Developments In July.

29th July 2022

The New Release of Microsoft Ads for Social Impacts.  Microsoft has launched ‘Ads for Social Impact’, similar to the Google Ad Grant, which is offering approved nonprofits upwards of $3,000…

SEO Highlights in July 2022

28th July 2022

Yep, there’s a new search engine on the block! Ahrefs has delivered on its 2019 pledge to deliver a private and creator-friendly search engine. As promised this endeavour, designed to…

Preparing for Google Analytics 4.

27th July 2022

In March, Google dropped a data bombshell by announcing it will be removing all previous analytic formats such as Universal Analytics (UA). From June 2023, for most organisations, the new…

SEO Developments in May-June 2022

15th July 2022

From the Core Algorithm Update to Multisearch adopting augmented reality here’s the noteworthy SEO developments from May and June.   Google May 2022 Core Algorithm Update Google formally announced a…

SEO Updates for April and May 2022

31st May 2022

April started spectacularly with Brighton SEO bringing together SEO enthusiasts from across the globe. We witnessed a great range of talks at the biannual beachside conference, covering everything from the…

Core Web Vitals

10th September 2021

Google have added the core web vitals into its algorithms. Our friends at Pedalo explain how you can maximise your core web vitals in the most simple and effective ways.

SEO Highlights in August

07th September 2021

Has everyone been enjoying the summer holidays? Whilst we might have taken time off to relax over the past few weeks, SEO has continued to be hard at work.

SEO Highlights in July

30th July 2021

After a month of updates July wasn’t much quieter, with updates to search continuing to rollout. Google also released more details around their roadmap and plans for MUM, so all in all a month of exciting news for SEO!

Paid Media Highlights in July

29th July 2021

From Google announcing a new 3 strike policy for ad policy violations to LinkedIn updates, there’s been a lot of change in the paid media sphere in July.

SEO Highlights in May

09th June 2021

Google have announced a broad core update and their plans for a new language model, called MUM. Get the latest SEO news from May 2021.

Paid Media Highlights in April

21st May 2021

Want to find out the latest news in the world of paid media? Grab a cuppa and let us bring you up-to-date on some of the key highlights across paid search and paid social during April 2021.

Data Drives Digital Media Success

11th May 2021

Unsure how to best utilise your data? Not sure how to structure your digital campaigns? Look no further. We’ve detailed below our comprehensive guide to constructing a plan for analysing and utilising data from your digital media campaigns.

SEO Highlights in April

11th May 2021

April was a good month for SEO. With deadlines extended and the 2020 Spam Report published, there’s been a lot of information to digest.

Brighton SEO

15th April 2021

Once again the SEO Team took to their laptops for 2 days attending the different talks available at Brighton SEO last month. There was a great range of talks to choose from, all delivered by expert talkers, opening up topics for debate and enabling SEOs from across the globe to hone their skills.

Goodbye To Broad Match Modifiers

04th March 2021

Google’s Retirement of Broad Match Modifiers: Paid Media Team’s Reactions   On 4 February 2021, Google announced that broad match modifiers, a keyword match type available to advertisers in Google…

SEO News Round Up: January 2021

05th February 2021

What happened in the world of SEO in January? With competition between search engines growing, new ranking factors being introduced and new tools becoming available, 2021 is going to be…

Page Experience Update

12th June 2020

As we said in last month’s Round Up, May was a busy month for SEO! We started the month with a Core Update and finished it with Google revealing the…

The Drum Awards Winners 2020

14th May 2020

We won at the 2020 The Drum Digital Advertising Awards! There’s no disputing we are in the strangest of times right now, but we received an email in April that…

Say Goodbye To Accelerated Delivery

21st August 2019

The End Of Accelerated Delivery Google have just announced that both search ads and shopping ads will shortly no longer be able to use the accelerated delivery campaign option. This…

Five Great Talks At Search Leeds

28th June 2019

Search Leeds Conference 2019 This year’s Search Leeds conference didn’t disappoint. All the talks I went to were great, and reflected the continuing journey of SEO from being an opaque…

Google Ad Grant Timeline

29th October 2018

With Google constantly making changes and updates to their Ad Grant’s programme, we’ve created a timeline to highlight all of the major events and updates – including the introduction of the…

SEM Cup 2018

24th August 2018

SEM FIFA World Cup Tournament 2018 In June and July, the world was taken over with World Cup fever, but here in the Uprise Up office we were overcome with…

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