Digital Marketing Blog

-20 June 2018- PR is Evolving As an industry, Public Relations is one that is continuously in a state of flux. At its core, PR methods (both traditional and digital) rely on creating mutually beneficial relationships between brands and their audience, helping to create opportunities for visibility and to gain publicity for the...

-13 June 2018-   An SEO Website Migration Guide Today we are looking at the SEO website migration necessities. The top necessity?  A plan. In the world of SEO, a website migration is the last thing you want to wing. Regardless of what a migration refers to, whether that be a change in...

-17 May 2018-   Website Migration Pitfalls In SEO, a website migration is not an easy, straight-forward task. Mistakes are easy to make, and the repercussions of those mistakes can sometimes go undetected for weeks, even months, and cause a lot of damage in the meantime. Website migration can be seen as an umbrella...

-16 May 2018- Policy Changes   The dramatic new policies rocked the Ad Grant world in December and have required changes to be made to even the best maintained accounts. We regularly manage well over 30 of these accounts, so we feel we have a really good idea of what this has meant for...

-11 May 2018- Programmatic advertising has been one of the biggest advancements in digital marketing in the last ten years, but ask a marketer to explain how exactly it works and you will likely be deluged in strange words you’ve never heard of. This is no surprise – programmatic advertising has...

-12 April 2018- More Ad Grant Suspensions Google has thrown another wrench in the works of the Google Ad Grants Programme, with another wave of ad grant suspensions, this time without a notifying email. This came after an email was sent to MCC accounts (accounts which group AdWords accounts together, often used...

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