Data Analysis
Our approach to data analysis
Our consultants are able to read the data and make insightful recommendations specific to your priorities. We can provide insights into how different segments of your audience interact differently – which, in turn, will inform your media strategy.
We can also benchmark your data and digital performance against not just the industry standard, but the standard for charities of your cause area and subsector.
We’ll report your findings in the format that works best for you – whether that’s over call, email, or through a visual dashboard.
These are typical pain points from clients that our data analysis can answer:
- Why is my organic traffic dropping?
- Who is my paid search competition?
- Why is my Meta CPC rising?
- How can I maximise the potential on our Google Ad Grants?
- What’s the best digital channel for fundraising?
- How do I convert more users?