upriseUP were delighted to host an evening of Ecommerce together with our friends at Google.
95% of UK consumers now buy products online. In November 2016 15.8% of retail spending was online, representing year on year growth of 24.9%. At this rate, within 5 year we can expect online retail to overtake in-store purchases.
The rate of development in the industry offers those of us fortunate enough to be working in Ecommerce a promising career for years to come. Also the shear pace of change in the tools and technology is fascinating and this will only increase. Companies such as Amazon and eBay have revolutionized how transactions are made already; and yet there will be accelerated change over the next few years with the rise of virtual Assistants, (such as the Amazon Echo), that will significantly reduce the friction between demand and online purchases.
The subject matter is fascinating and we are intent on creating an evening to match, where professionals engaged in Ecommerce can join us and share insights into the future of Ecommerce, discuss the technologies available and share findings as to what really makes a difference for online retail businesses. There will be segments from a number of experts in different fields, including client insights and talks on paid search and shopping ads, Ecommerce SEO, boosting sales with YouTube and much more.