Targeting your Customers and Signing their Journey Down the Sales Funnel
On 24th November, upriseUP were delighted to host a Digital Marketing Masterclass together with our friends at Google and Web-Clubs aimed at supporting businesses in the South East.
This event provided real insight into the latest technologies available and how best to use them to drive revenue and is tailored to Marketing Directors, Managers and key decision makers who are setting strategies for 2017.
Digital is now established as the most effective marketing channel and as companies look to boost Christmas sales and set a digital strategy for 2017, we will share our knowledge of the opportunities available and discuss how companies are able to take digital marketing to the next level.
Google’s own Philip Nairn will presented on ‘Micro Moments’, detailing how to target audiences with pinpoint accuracy and sign their journey through the marketing funnel to a sale. The tools and techniques available are now incredibly sophisticated and digital marketing is now by far the most cost effective means of delivering new customers to your door.