Google Tag Manager

Analytics Icon

Google Tag Manager gives you far greater freedom to track and analyse what your users are doing on your website.

 

The interface is easy to use so marketeers can decide what they want to track and implement without having to pay and wait for developers.

Google Tag Manager

Analytics Icon

Google Tag Manager gives you far greater freedom to track and analyse what your users are doing on your website.

 

The interface is easy to use so marketeers can decide what they want to track and implement without having to pay and wait for developers.

What are the benefits?

We often recommend Google Tag Manager as an important component of effective Analytics set up.

 

It is an exceptionally versatile tool which facilitates (amongst other things) complex Analytics and ‘event tracking’ code without needing to make alterations to the site.

What are the benefits?

We often recommend Google Tag Manager as an important component of effective Analytics set up. It is an exceptionally versatile tool which facilitates (amongst other things) complex Analytics and ‘event tracking’ code without needing to make alterations to the site.

Why Google Tag Manager?

Why Google Tag Manager?

efficient

Tag Manager requires just one code on the site which is repeated across all pages. This code points web activity to the Tag Manager cloud, where a host of more complex tags can be generated and edited.

efficient

Tag Manager requires just one code on the site which is repeated across all pages. This code points web activity to the Tag Manager cloud, where a host of more complex tags can be generated and edited.

tag

You will then be able to manage tracking tags through the Tag Manager interface rather than needing to integrate them with the code on the website.

tag

You will then be able to manage tracking tags through the Tag Manager interface rather than needing to integrate them with the code on the website.

code

This saves a significant amount of time (and expense) in not needing to commission code from developers. And with simple tags, commands can be generated that would otherwise take some pretty complex code.

code

This saves a significant amount of time (and expense) in not needing to commission code from developers. And with simple tags, commands can be generated that would otherwise take some pretty complex code.

The Benefits of Tag Manager

The Benefits of Tag Manager

quick

Much quicker to load a page with just one tag instead of multiple tags

quick

Much quicker to load a page with just one tag instead of multiple tags

code 2

No need for complex code

code 2

No need for complex code

flexible

Flexible and versatile – you can track analytics, find out how long users are on a page, where their mouse is wandering around the page, track conversions and exit points.

flexible

Flexible and versatile – you can track analytics, find out how long users are on a page, where their mouse is wandering around the page, track conversions and exit points.

easy

No need for developers as it’s easy to implements and easy to use

easy

No need for developers as it’s easy to implements and easy to use

track

It empowers marketeers as you can make sure that you are tracking what you want to track on your website

track

It empowers marketeers as you can make sure that you are tracking what you want to track on your website

What Next?


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